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Square Reseller

Resell Square POS — onboarding done for you.

Refer a merchant, send them a branded link, and our team completes the Square account setup with your referral program attached. You earn the residual; the merchant gets a clean, guided experience.

Start reselling Square Sign in to the portal Official Square reseller · US & Canada
Square Netevia

Official Square reseller · Instant Funding by Netevia

Getting started

Sign up and request access.

Create your account in the Reseller Portal and tell us what you need — become a reseller, join an existing organization, or schedule a call. A real person from the reseller team follows up, usually the same day.

  • Typically same-day or one-business-day merchant approval
  • Agent & ISO splits built into the portal, free
  • US + Canada · no obligation, no spam

REPLY < 1 BUSINESS DAY

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New to OrderOut? Request access and tell us what you need. Already a reseller? Sign in to the portal.

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Every step, measured

Nothing is a black box.

This isn’t a “send a link and hope” program. From the moment you share a link to the moment a deal is attributed, every stage is tracked — and rolled up to the right agent and ISO automatically.

LIVE TODAY Attribution, link analytics, application tracking, Slack + email alerts

COMING SOON Residual & payout dollar reporting

Residuals

Keep all your residuals.

  • 01

    Splits built in — free

    Set agent and ISO splits inside the portal — no add-on, no per-seat fee.

  • 02

    Run your downline Org → ISO → Agent

    Every deal rolls up the full hierarchy automatically, top to bottom.

  • 03

    No spreadsheets

    Attribution and deal status live in your pipeline — not a shared sheet.

Deal attribution — top to bottom DEAL ROLLS UP ORGANIZATION your brand on every screen ISO Northeast Payments ISO Great Lakes ISO AGENT J. Ruiz AGENT K. Patel AGENT T. Cole Splits set once in the portal — every deal attributed automatically.

Residual & payout dollar reporting is coming soon. Deal attribution is live today.

The offer merchants say yes to

Two closers built into every deal.

Instant Funding · powered by Netevia
Netevia

Merchants get paid the moment the batch closes.

Same-day money is the single easiest thing to sell a cash-flow-tight business owner.

3rd-party delivery · powered by OrderOut
Uber Eats DoorDash

Account-opening incentives on UberEats & DoorDash.

Delivery revenue on day one — wired straight into the Square POS you just sold them.

How it works

From referral to residual.

  1. 01

    You share a branded link

    Each reseller gets program-specific intake links — no merchant login required.

  2. 02

    The merchant fills a short form

    Business details, category, owner contact — a short form, no Square redirect.

  3. 03

    OrderOut completes the setup

    Our support team creates the Square account using the correct referral link and keeps you in the loop.

  4. 04

    You get paid

    The deal is attributed to your org, ISO, and agent automatically.

Two programs, one link each

The link picks the program.

Rack Rate — Square's standard 2.6% + $0.15 in-person processing — and the 4% Flat Rate program, which pairs with either a 4% Cash Discount or a 4% Service Charge. Both are Square's own reseller programs (see squareup.com/pricing). The link itself determines which one the merchant lands on, so the merchant never has to choose, and you never send the wrong one.

Rack Rate PROGRAM LINK № 1 · LIVE
4% Flat Rate PROGRAM LINK № 2 · LIVE

See the full lineup on the reseller program hub → read the complete program guide → or get the 2026 market context in the Square Reseller Program guide →

Run your sales org on real numbers

The numbers you actually run a sales org on.

  • Link opens by agent and by ISO
  • Applications submitted / account created / completed (live status)
  • Submissions attributed up the Organization → ISO → Agent cascade
  • Real-time Slack + email alerts on submission

Residual & payout dollar reporting is coming soon. Attribution, link analytics, and application tracking are live today.

FAQ

Square reseller FAQs

How do Square reseller residuals work?
Square pays residuals to OrderOut as an official reseller, and OrderOut redistributes them to you. You see every submitted application and its attribution to the right agent and ISO in real time in your white-label portal. Dollar-level residual & payout reporting is coming soon.
How do ISO and agent residual splits work?
You own the merchant residuals for life. Square pays OrderOut; OrderOut pays you — OrderOut is just a pass-through, so you receive the full residual OrderOut receives from Square on your merchants’ payment processing. From there you decide how to distribute it: in the Reseller Portal you set the percentage split at each level of your Organization → ISO → Agent hierarchy (super-ISOs with sub-agents are supported), and the splits are calculated automatically on every deal. Specific residual figures aren’t published; dollar-level residual and payout reporting in the portal is coming soon.
How do I become an official Square reseller?
Join the OrderOut Reseller Program and you receive a fully branded, white-label intake link specific to your organization. When a merchant submits through that link, OrderOut completes the Square account setup on the back end — the deal is automatically attributed to your Organization, ISO, and agent, and you earn the residual. No approval waiting period before your first referral. Available in the US and Canada.
How fast are merchants approved?
Fast — typically same day or one business day. You share your branded intake link, the merchant fills a short form, OrderOut completes the Square account setup with your referral attached, and the deal is attributed to your organization, ISO, and agent automatically.
Do Square merchants get Instant Funding through OrderOut?
Yes. Merchants boarded through the OrderOut Square reseller program can get Instant Funding powered by Netevia — their money the moment the batch closes, instead of waiting for standard next-day settlement. It is another reason for merchants to say yes, and it is offered to all your Square merchants.
What UberEats and DoorDash incentives come with the program?
Merchants you bring on can qualify for account-opening incentives on UberEats and DoorDash, powered by OrderOut’s third-party delivery integrations — on top of Square POS and Instant Funding. It gives your agents more to offer than a payments-only pitch.
What is the difference between the Rack Rate and 4% Flat Rate programs?
Both are Square’s own reseller programs, available through OrderOut. Rack Rate is Square’s standard processing rate (2.6% + $0.15 in person, per squareup.com/pricing). The 4% Flat Rate program pairs with either a 4% Cash Discount (a discount for customers who pay cash) or a 4% Service Charge (4% added to card transactions). The intake link itself determines which program the merchant lands on — so you never ask the merchant to choose and there is no risk of sending the wrong link. You receive the correct link for each program when you join the OrderOut Reseller Program.
Is there a dual-pricing or cash-discounting option?
Cash discounting — yes, today. True dual pricing (showing two separate prices) — no; Square does not offer dual pricing under the current program. What is available alongside Rack Rate (Square’s standard 2.6% + $0.15 processing rate) is the 4% Flat Rate program, run as either a 4% Cash Discount (a discount for customers who pay cash) or a 4% Service Charge (4% added to card transactions) — the merchant’s intake link determines the program, so you never send the wrong one. Both variants are configured natively in Square at the POS, and Square supports BIN-compliant surcharging (debit cards are never surcharged). See Square’s published setup guides at squareup.com/help.
Why would a merchant sign up through a reseller instead of going direct to Square?
The merchant pays Square’s same published pricing either way — going through you costs them nothing extra. What they get through you: white-glove onboarding (a short form, no Square redirect, OrderOut completes the account setup), Instant Funding powered by Netevia, UberEats and DoorDash account-opening incentives, and a real person — you — instead of a website. Merchants can still sign up directly at squareup.com; the reseller channel is how ISOs and agents earn residuals on the merchants they bring.
Do I earn commission on hardware, software plans, or other Square products?
No — residuals are earned on payment-processing volume only. There are no referral fees on hardware, software subscriptions, banking, payroll, loans, or other Square services. Those products still work in your favor: when a merchant adopts more of Square, their processing volume and stickiness grow — and processing volume is exactly what you’re paid on.
Can I sign up a business that’s already using Square?
Not by transfer — an existing Square account can’t be re-pointed to a reseller, and residuals attach only when a new merchant processing account is opened through your branded link. So the path with an existing Square merchant is opening a new account through your link.
How are Square reseller deals tracked?
Every Square intake submitted through your link appears in your Reseller Portal pipeline in real time, attributed to the correct agent and ISO. You see deal status progress from submitted → account created → completed, with Slack and email alerts at each step. Dollar-level residual & payout reporting is coming soon.
Can I see how each of my agents and sub-ISOs is performing?
Yes. The Organization → ISO → Agent hierarchy in your portal shows link opens, submitted applications, and deal attribution per agent and per ISO, so you can compare performance and coach your team. Dollar-level residual reporting is coming soon.
Is the Square reseller program available in Canada?
Yes — the OrderOut Square reseller program leads in the US and Canada, and is compatible across all 8 Square markets: US, Canada, UK, Japan, Australia, Spain, France, and Ireland.
Do I need to already be a registered ISO to join the OrderOut Square reseller program?
No. The OrderOut Reseller Program is open to ISOs, agents, and sales teams — you do not need to already be a registered ISO to start referring merchants. You join, receive your branded intake link, and OrderOut handles the underlying Square account setup on the back end; your deals still roll up correctly through the Organization → ISO → Agent hierarchy built into the portal.
Hear it from Square: “Live with Square: The New ISO Program Explained.” — video thumbnail
Watch the webinar

Hear it from Square: “Live with Square: The New ISO Program Explained.”

Square’s program lead, Netevia, and OrderOut cover pricing, residuals, and how to sign up — plus a live Q&A.

Watch the recording →
Square is live today

Start reselling Square.

Set up your branded links in the Reseller Portal and send your first merchant intake in minutes.